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Life in plastic is improbable — should you can afford it.
At AMC theaters, movie-goers should buy a “Barbie”-inspired popcorn bundle full with a doll and her dream automobile — the enduring bubblegum Corvette, as seen within the movie — for a whopping $65.
Barbie followers bristled on the hefty price ticket, slamming the theater chain for driving up the collectible’s worth.
“Hop in and zoom round Barbie Land!” reads the description of the exclusive convertible, which acts as a popcorn vessel. “This collectible Barbie automobile popcorn container recreates the enduring pink Corvette seen in Barbie The Film.”
“With a curvy silhouette and retro trims, the vintage-inspired convertible is a chunk of artwork on 4 wheels!” it continued.
On Twitter, AMC Theaters elicited a less-than-enthusiastic response from Mattel followers. Whereas some applauded the doll-sized Corvette for its sheer cuteness, others stated they “cannot justify purchasing this.”
“$65 actually? That’s insane. With that worth, permit limitless refills all yr,” quipped one annoyed user.
“$65?! Y’all have points lol,” tweeted another baffled person.
“Are you joking with that worth?” asked someone else.
“$65 for popcorn and a barbie automobile is wild,” chided another.
One simply put: “$65?! Holy s–t!”
Barbie dolls vary in worth relying on the season, outfits and extra, however the figurine from the “Barbie” flick, which was launched on Friday in theaters, goes for slightly below $25.
However the Greta Gerwig movie has impressed extra than simply plastic dolls — followers and brands alike have taken Barbiecore to new heights.
Some are throwing watch events drenched in pink couture and touting blond hair extensions, whereas others have usual their properties right into a Malibu dream home to imitate the titular character.
Forward of the highly-anticipated film premiere, “Barbie” was already a summer season field workplace record-breaker, raking in $22.3 million for previews alone.
The Warner Bros. image even out-performed Christopher Nolan’s blockbuster, “Oppenheimer,” which was launched in theaters the identical day.
Aptly titled “Barbenheimer,” the double-feature frenzy has despatched movie nerds in a spiral.
The premieres impressed memes, t-shirts, mock film posters and “Barbenheimer” occasion itineraries as audiences weighed which movie they’d view first.
However AMC’s pricey collectible isn’t the primary time the “Barbie” film has caught some flack.
Critics slammed Ryan Gosling for being “too previous” to play Ken, whereas the child-like drawing of the Barbies’ world map drummed up controversy abroad and, in consequence, was banned from Vietnam.
In the meantime, the film has been panned as too “woke” by some commentators on account of its feminist underpinnings of girls empowerment and discourse on patriarchy — regardless of a 90% rating on Rotten Tomatoes.
Gerwig, who has directed blockbusters equivalent to “Little Girls” and “Girl Hen,” has been applauded for exploring the complex topics of femininity and womanhood in her movies — and this Mattel-inspired piece is seemingly no exception.
“‘Girl Hen’ looks like somebody telling you, ‘We’re going to get by this expertise collectively.’ “Identical with ‘Little Girls’ — it looks like a hug,” Margot Robbie, who performs “Stereotypical Barbie,” previously told USA Today.
“It appears becoming and virtually inevitable that the Barbie film would really feel that method,” she continued. “We are able to take a look at one thing that’s sophisticated and spiky, and never be mean-spirited and cynical. This film is brimming with optimism, and perhaps folks weren’t anticipating that from a Barbie film.”
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